While a Bachelor’s degree focuses mainly on the fundamentals of the field, the Master’s degree serves to upgrade the qualifications of graduates and to analyze the subject based on research. The Master’s degree focuses more than the Bachelor’s degree on enabling and requiring students to adopt their own major focus.

For these reasons it is recommended that students complete a Master’s degree.

Upon successful completion of a Master of Arts degree, there is the opportunity to begin working towards a Ph.D. either at the Technical University of Darmstadt or at another national or international university: Ph.D. at Technical University of Darmstadt

Under the conditions of Big Data, Discourse Analysts are important complementary figures to Data Scientists, especially in commercial enterprises. The career opportunities for graduates are correspondingly positive in all occupational fields in which data is not only processed computationally, but also prepared linguistically in a target group-oriented manner, e.g. for strategy papers, reports, background dossiers or company reports. In concrete terms, the degree programme qualifies students for future occupations such as data journalism, marketing, market research, public relations, management consulting and corporate communications.

For this reason it is important to start early in the degree program to gain practical work experience in relevant organisations. In this way students can promote themselves as competent professionals in practice and make important professional contacts. The likelihood of finding a good position is definitely heightened if the student is flexible when it comes to commuting or even moving abroad. Good English language skills are particularly important when it comes to the international job market.